IIPM,THE INDIAN INSTITUTE OF PLANNING AND MANAGEMENT
  Lectures  
     
  The IT-WAY
Date : 1st March 2008
Batch : Fall Winter 2007/09
Person : Mr. Santosh Mishra
Designation : Manager - Human Resources
Company : AOL India Pvt Ltd

Is their a place for a MBA graduate in the fastest growing sector of the Indian Economy, THE IT SECTOR? Most of the MBA graduates face this question when they are on the verge of passing out. Whenever we think of the IT Industry, all those technical staffs comes to our mind and as MBA Graduates we feel that there is no way we can get a job in the IT Industry. Even when we look into placement advertisements of the IT Companies, we rarely see a position vacant that requires an MBA. So, is there a chance? Most of the students came with these types of questions when they got an opportunity to interact with Mr. Santosh Mishra, Manager HR, AOL India Pvt Ltd. He explained beautifully the hidden truths and facts about the career prospects of a MBA graduate in the IT Industry. Marketing and Sales are the two most important departments of any IT companies, whoprefer MBAs, the HR Department, Finance Department, PR and Corporate Relations Department,etc are the few other departments who requires MBA Graduates and the best part was that these departments pay a MBA graduate much more than what they pay to software professionals, UNBELIEVABLE?????? BELIEVE IT............. He also explained about various ways how students shouldplan their career in the IT Industry and what they should expect , as a fresher , in the IT Industry.

Overall it was a very interactive session and the students asked some very intelligent questions to clear their doubts. Finally the IT Phobia was busted.
 
     
 

Topic: Evolution of Supply Chain Management
26 February 2007

L G Subramanian, who has been with the Indian Air Force for 27 years and has had stints with HAL and is presently associated with the Indian Institute of Material Management (IIMM) presented to the FW0709 students his perspective on the process of Supply Chain Management (SCM) and its criticality in the business world today. Mr. Subramanian’s hour long talk focused on how SCM has become a source of competitive advantage today and companies can chose to ignore it at their own peril.

 
     
  Topic: 360 degree Communication
Date: 2 February 2008
Lecturer: Nidhi mahesh, Manager, Marketing (Corporate)

In today's interconnected world, an organization has to establish the right connect both internally and externally. And how that should be done whether in the good times or in the time of a crisis is what 360 degree communication is all about. That was the essence of the discussion that Nidhi Mahesh, a communications specialist from Mindtree consulting had with the students of the FW0709 batch. Nidhi, drawing on her experience of having worked for the corporate communication divisions at places as diverse as IIM Calcutta and Mindtree, explained how organizations, especially large ones, forget the value of having a structured communication process for both their internal (employees) and external (customers) stakeholders. The lecture gave the students an overview of this emerging field in the corporate world and why 360 degree communication should do exactly what it means, communicate with everyone around!
 
     
 

'Customer Needs and motivation'
Supriya Sinha - Brand Manager, UB Spirits division
Date: 19 January 2008

Outside of the consumer behavior course that the students of the Fall Winter batch 2007-09 are attending, Supriya Sinha an industry veteran in the marketing and advertising vertical presented an industry perspective on a part of consumer behavior that served as a supplemental piece of learning laced with industry insights Supriya has gathered in her career. Live examples and couple of caselets that were solved in class had the students asking for more in an insightful take on what exactly motivates customers to buy the stuff that they buy!

 
     
 

"OVERVIEW OF FINANCIAL MANAGEMENT"
Date: 12th January 2008

The most widely belief among students is that "Finance and Accounts are one and the same". The session on "Financial Management" taken by Prof. Pooja Gupta (Trainer and Adjunct faculty at various B-Schools); who addressed the students of Fall Winter 2007/09 batch on 12th January 2008; was aimed at undoing such ideas and marking clear cut differences between finance and accounting. The session took place on  Students got a chance to understand the scope of Finance beyond the horizon of Accounts. Even though Finance and Accounts are not independent as argued by Prof. Gupta; but they do have differences when it comes to objectivities and functionality. Moreover, Ms. Gupta discussed the importance of the Time Value of Money and the ideas relating to inflation. There were numerous examples given on the power of compounding so that students understand the importance of saving and investments.

 
     
 

Motivation
Date : 15th December 2007

Motivation is the drive from within, an urge to perform, the force that drives you towards superior performance. There are three types of motivation, Push, Pull and Self Motivation. Mrs. Sally Thomas interacted with the students of the SS0709 batch on December 15th. the main objective of the session was to boost the motivational level of the students and to make them self motivated. She started with glimpses from one of the articles in TOI stating " Everyday we are living a dying life". she gave some live examples and how self motivation can change someone completely. she also spoke about passion and how passion can even change your destiny. The students were fascinated with her speech as she spoke about the importance of self motivation and how to get self motivated.

 
     
 

"PATENT RIGHTS & CYBER LAWS"
Date: 21st November 2007

As far as the efforts of government are concerned, the protection of intellectual property rights in India continues to be strengthened. There is a well-established statutory, administrative and judicial framework to safeguard rights, whether they relate to patents, trademarks, copyright or industrial designs. However there is a need for awareness of laws and procedures relating to the same. Mr. Ramakrishna Srinivasan (Practicing Advocate) took a session on 21st November 2007 to emphasize on the same with the students of Spring Summer 07/09 batch. He started with an introduction and detailing of requirement of such laws and how the laws have evolved over time. With students warming up to the discussion, there were some insights given on Cyber Laws and its need in India. Students could relate well to the examples given by Mr. Srinivasan as he brought out the uses of Patent Rights and Cyber Laws to end the session.

 
     
  "EXPERIENTIAL MARKETING"
Date: 15th November 2007

At IIPM Bangalore, students are given every opportunity to be exposed to newer avenues in management. One such session organized was on "EXPERIENTIAL MARKETING" for the Spring Summer 2007/09 Batch on 15th November 2007. In front of a strong audience of over 60 students, Mr. Sohail (MD, Neo Classe) overviewed the entire concept and thinking behind experiential marketing and the scope for the same in the present business scenario. The focus was on moving ahead of the traditional "features-cum-benefit" marketing that most of the brands nowadays indulge in. This even though has a strong foothold right now, but In contrast, experiential marketing presents an experience that people choose to attend to and participate in after identifying the relevance of a brand or product to their needs; hence resulting in a more paticipative environment of product selection. Experiential marketing helps the customer in retaining and recalling the service or product offered by companies. In other words, "Experiential marketing helps brand marketers gain valuable insight by interacting directly with consumers outside mass-media landscape".  The session lasting for 2 hours was laced with various examples from retail and service industries
 
     
 

"LEADERSHIP"
Date: 29th October 2007

As a part of our continuous effort towards 360 degrees growth of our students, Mr. Prashanth Bangalore (Poject Manager – SAP Labs) took a session on "Leadership Skills" with the Fall Winter 2007/09 Batch on 29th October 2007. The session was aimed at discussing the students' perception on various leadership skills that are required in present corporate world. Mr Bangalore started with a simple question: "Who is a leader?". It was found that even though every student had an idea but didn't know the exact definition and importance of a leader. The interaction continued for 90 minutes wherein Mr. Bangalore showcased live examples of successful leaders and explained the essentials and abilities that each powerful leader possessed.

 
     
 

Topic: Corporate Social Responsibility
Guest Speaker: Mr. Krishna Madhav, Director CSR Initiatives, Bhoruka Group of Companies.
Date: 23rd june 2007

Concept of CSR:
CSR or Corporate Social Responsibility is a concept that signifies the societal commitment of the present day corporate houses. It’s a realization of the corporate world, about giving back something to the society, in which they are operating rather than focusing solely on profit, at the expense of societal welfare. CSR is slowly but surely emerging in today’s corporate world, in a big way and more and more companies are taking it up as their number one objective of existence. Many companies are using CSR as a key business strategy that will provide them with a competitive advantage over others. CSR is becoming more important than profit maximization in the present corporate world.

The Event
On 23rd of June, 2007, a lecture was organized for the SS 2006/08 specialization batch. The lecture was all about making the students aware about the concept of Corporate Social Responsibility, its importance to the industries and how an MBA graduate can make a career out of it. Generally a Master of Social Work Graduate was preferred to work in this kind of a profile, but now, with the increase in demand as well as the orientation of CSR towards Marketing, more and more MBAs are in demand.

The Lecture started exactly at 10.30 AM, as per the schedule and went on till 12.30 PM. Our Guest Speaker, Mr. Krishna Madhav, threw light on the general concept, the evolution of this concept, its benefits and how this concept has taken a global shape in today’s era of Globalization. Around 80 students participated in this lecture from the SS 2006/08 specialization batch, who came up with some intelligent questions at the end of the lecture. This lecture have opened up a new opportunityr path for many students who were not aware of it till now.

 
     
  Topic: Evolution of Supply Chain Management
Date: 26 February 2007

L G Subramanian, who has been with the Indian Air Force for 27 years and has had stints with HAL and is presently associated with the Indian Institute of Material Management (IIMM) presented to the FW0709 students his perspective on the process of Supply Chain Management (SCM) and its criticality in the business world today. Mr. Subramanian’s hour long talk focused on how SCM has become a source of competitive advantage today and companies can chose to ignore it at their own peril.
 
     
 

GOP
The latest lecture in the Global Outreach Programme at IIPM hosted Prof. Frank Schulz from the Haas School of Business at the University of California, Berkeley on the 7th of June 2007 at the campus. Prof. Schulz enlightened the students with his research on ‘Deliberate Practice: Creating Superior Performance Organizations’ The students got a lot of practical insights into how to be good at acquiring expertise in their career and personal lives and Prof. Schulz enthusiastically involved them during the interactive question answer session. The professor was visibly enthused and even remarked that he was so excited to interact with young management graduates across multiple Indian cities that he felt no less than a rock star! The students sure will corroborate that they had a ‘rocking’ time learning how to acquire expertise.

 
     
 
         
                 
                 
 
  Topic: Brand Value of advertising
Date: 30th January 2004
Venue: IIPM Bangalore
Speakers: Priya Rajgopalan
Presenters Profile: Ex Employee, Grey Worldwide Inc

Topic: Personnel management
Date: 31st January 2004
Venue: IIPM Bangalore
Speakers: R Suresh
Presenters Profile: VP-HR, Tarang Software Services

Topic: the Unwritten Laws of Marketing
Date: 10th February 2004
Venue: IIPM Bangalore
Speakers: Nansi B Kashyap
Presenters Profile: Product Manager, Nova Nordisk

Topic: New Branding Mantras
Date: 20th February 2004
Venue: IIPM Bangalore
Speakers: Harish Bijoor
Presenters Profile: CEO, Harish Bijoor Consults Inc.

Topic: Sales as a new dimension
Date: 25th February 2004
Venue: IIPM Bangalore
Speakers: L Santosh
Presenters Profile: CEO, Hew Softec

Topic: what to expect from an organisation as a fresh MBA
Date: 9th March 2004
Venue: IIPM Bangalore
Speakers: Shereyar D Wakil
Presenters Profile: Director BD (IGE), GE International

Topic: Team Dynamics
Date: 20th March 2004
Venue: IIPM Bangalore
Speakers: Ayaskant Sarangi
Presenters Profile: HR Leader, GE

Topic: The Management Style of Jack Welch
Date: 22nd March 2004
Venue: IIPM Bangalore
Speakers: Prasenjit Ganguly
Presenters Profile: VP -HR, MaxHealthScribe

Topic: New Management Paradigm
Date: 15th April 2004
Venue: IIPM Bangalore
Speakers: Ravi Ramu
Presenters Profile: CFO, Mphasis

Topic: Sales Personnel Motivation
Date: 22nd July 2004
Venue: IIPM Bangalore
Speakers: T K  kanchana
Presenters Profile: Sr. Sales Manager, Employee Benefits, ING Vysya Life Insurance

Topic: Rise and Fall of the GTB : Lessons to Learn
Date: 20th August 2004
Venue: IIPM Bangalore
Speakers: G Laxminarayana
Presenters Profile: Ex Sr.Manager, GTB

Topic: Integrity and Innovation
Date: 31st August 2004
Venue: IIPM Bangalore
Speakers: Mukesh Tiwari
Presenters Profile: Regional Manager, HDFC Life Insurance

Topic: FIRO-B
Date: 3rd September 2004
Venue: IIPM Bangalore
Speakers: L.P.Rajan
Presenters Profile: Dean , MBA, MVIT

Topic: Performance Management System
Date: 4th September 2004
Venue: IIPM Bangalore
Speakers: Kumaran
Presenters Profile: HR Manager South, Titan

Topic: Strategic Human Resource Management
Date: 9th October 2004
Venue: IIPM Bangalore
Speakers: Prema Ram
Presenters Profile: HR, Air France

Topic: HR Scorecard
Date: 10th November 2004
Venue: IIPM Bangalore
Speakers: Siddharth
Presenters Profile: HR Mgr, South, Coca Cola

Topic: FIRO-B
Date: 16th October 2004
Venue: IIPM Bangalore
Speakers: L.P.Rajan
Presenters Profile: Dean , MBA, MVIT

Topic: Introduction to HR  in India
Date: 20th December 2004
Venue: IIPM Bangalore
Speakers: Raghav Rao
Presenters Profile: Sr. HR Manager , Moderator ( Hr in India), Ness Technologies

Topic: HR Branding / HR Valuation and RoI
Date: 18th January 2005
Venue: IIPM Bangalore
Speakers: Abhijeet Ganguly
Presenters Profile: Hr Manager, MacMillan

Topic: Real Options
Date: 28th January 2005
Venue: IIPM Bangalore
Speakers: Prof.Akash Deep
Presenters Profile: Asso.Prof, Havard University (Kennedy School)

Topic: What do companies look for in Employees nowadays
Date: 29th January 2005
Venue: IIPM Bangalore
Speakers: Manoj Kunisseri
Presenters Profile: CEO, M&D

Topic: What do companies look for in Employees nowadays
Date: 29th January 2005
Venue: IIPM Bangalore
Speakers: Prof V Krishnan
Presenters Profile: Management Trainer/Ex Hr Head, MICO

Topic: HR Perspective as a career
Date: 5th February 2005
Venue: IIPM Bangalore
Speakers: Raghav Rao
Presenters Profile: Moderator, HR in India

Topic: Ethics and Leadership
Date: 9th February 2005
Venue: IIPM Bangalore
Speakers: Prof.Leigh Hafrey
Presenters Profile: Prof. MIT, MIT Sloan School of Management

Topic: Self Awareness , Interpersonal Skills and Transformation
Date: 10th February 2005
Venue: IIPM Bangalore
Speakers: Tehemtan Dhabar
Presenters Profile: NLP Trainer, Freelancer

Topic: Power of Visualisation
Date: 10th February 2005
Venue: IIPM Bangalore
Speakers: Prof.Subhoshekhar Bhattacharya
Presenters Profile: Executive President, Planman Life

Topic: Innovation and Creativity
Date: 16th February 2005
Venue: IIPM Bangalore
Speakers: Prof.Rajeev Kohli
Presenters Profile: Prof., Columbia Graduate School of Business

Topic: Roles available to MBA's in IT Firm
Date: 24th February 2005
Venue: IIPM Bangalore
Speakers: Rajeev Mukundan
Presenters Profile: Sr. Biz Analyst, Wipro

Topic: How to manage Employee Ideas for Performance
Date: 4th June 2005
Venue: IIPM Bangalore
Speakers: Prof.Issac Getz
Presenters Profile: Prof., European School of Management , Paris

Topic: the Concept of Positioning
Date: 16th June 2005
Venue: IIPM Bangalore
Speakers: Sunil Pevekar
Presenters Profile: Prof, Free lancer

Topic: the Concept of Positioning
Date: 19th June 2005
Venue: IIPM Bangalore
Speakers: Sunil Pevekar
Presenters Profile: Prof, Free lancer

Topic: Intoduction to Management
Date: 25th June 2005
Venue: IIPM Bangalore
Speakers: Vistasp Malegamwalla
Presenters Profile: Head , Learnring and Development, Dell , Bangalore

Topic: Competency Mapping
Date: 25th June 2005
Venue: IIPM Bangalore
Speakers: Jovina Priyanka ( AZTEC)
Presenters Profile: Asst Manager HR, Aztec

Topic: Advanced Fundamental Analysys
Date: 10th July 2005
Venue: IIPM Bangalore
Speakers: Partha Mohan Ram
Presenters Profile: Prof, Columbia Graduate School of Business

Topic: HYPNOTHERAPY , MIND BODY and SOUL .
Date: 12th July 2005
Venue: IIPM Bangalore
Speakers: Jure Biechonski
Presenters Profile: Creator, Transactional Hypno-Analysis

Topic: the Importance of Non Verbal Communication
Date: 16th July 2005
Venue: IIPM Bangalore
Speakers: Nizammudin
Presenters Profile: Trainer, Nonverbals

Topic: FIRO-B
Date: 16th July 2005
Venue: IIPM Bangalore
Speakers: L.P.Rajan
Presenters Profile: Dean , MBA, MVIT

Topic: IT Services - Business Impact
Date: 20th July 2005
Venue: IIPM Bangalore
Speakers: Sunil Mehta
Presenters Profile: Country Manager - India, Quint Wellington Redwood India Consulting Pvt.Ltd.

Topic: "Importance of Breath and Meditation in Managing Stress"
Date: 23rd july 2005
Venue: IIPM Bangalore
Speakers: Anju Bhatia
Presenters Profile: Faculty, Art of Living

Topic: Colloborating to Compete: Value Creation and Conflict Resolution in Startegic Relationships
Date: 28th July 2005
Venue: IIPM Bangalore
Speakers: Mark de Rond
Presenters Profile: Proffesor, University of Cambridge

Topic: Marketing in the context of Collaboration
Date: 28th July 2005
Venue: IIPM Bangalore
Speakers: Maninder Singh
Presenters Profile: Management Consultant, Free lancer

Topic: Session on Creativity
Date: 10th August 2005
Venue: IIPM Bangalore
Speakers: Rajive Bajpai
Presenters Profile: Director – OMP Ventures

Topic: Bargaining and Negotiations
Date: 18th August 2005
Venue: IIPM Bangalore
Speakers: Tom Kirchmaier
Presenters Profile: Faculty, London School of Economics

Topic: Advertisement and its Practical application to Business
Date: 18th August 2005
Venue: IIPM Bangalore
Speakers: K.K.Shrivastava
Presenters Profile: Faculty, IIPM

Topic: Social Expectation and Organisational Design
Date: 20th August 2005
Venue: IIPM Bangalore
Speakers: Tobias Kretschmer
Presenters Profile: Faculty, London School of Economics

Topic: Decision Making and Risk Management
Date: 29th August 2005
Venue: IIPM Bangalore
Speakers: Owen Darbishire
Presenters Profile: Faculty, Said School of Management , Oxford

Topic: Concepts of Brand Management
Date: 9th September 2005
Venue: IIPM Bangalore
Speakers: Venugopal
Presenters Profile: GM, Manipal Advertising

Topic: Media advantages, advertising in general and the career options
Date: 10th September 2005
Venue: IIPM Bangalore
Speakers: Sriram S N
Presenters Profile: Business Director, MaxusGlobal, India.

Topic: Modern Human Resource Strategy
Date: 17th September 2005
Venue: IIPM Bangalore
Speakers: Raymond Richardson
Presenters Profile: Faculty, London School of Economics

Topic: Performance Management
Date: 30th September 2005
Venue: IIPM Bangalore
Speakers: Anil N
Presenters Profile: Team Leader, HP

Topic: Leveraging Innovation for Strategic Entrpreunership
Date: 15th November 2005
Venue: IIPM Bangalore
Speakers: Ari Ginsberg
Presenters Profile: Faculty, NYU Stern

Topic: Legalities Involved in M&A
Date: 19th November 2005
Venue: IIPM Bangalore
Speakers: Murali Ananthasivan
Presenters Profile: Partner, AZB &  Partners

Topic: Benchmarking in Banking Services
Date: 21st November 2005
Venue: IIPM Bangalore
Speakers: V V Mohan
Presenters Profile: VP and Branch Head, IndusInd Bank

Topic: Marketing  opportunities
Date: 25th November 2005
Venue: IIPM Bangalore
Speakers: Vijay Geddam
Presenters Profile: Head , Marketing, Hutch

Topic: Pricing strategies
Date: 28th November 2005
Venue: IIPM Bangalore
Speakers: E Skander
Presenters Profile: Faculty, NYU Stern  and Wharton

Topic: Next Practices - A Case Study of HR initiatives in IT Company
Date: 29th November 2005
Venue: IIPM Bangalore
Speakers: G V Suresh
Presenters Profile: Head HR, Continuous Computing India

Topic: Are People In ?
Date: 21st Decemer 2005
Venue: IIPM Bangalore
Speakers: Kiran K
Presenters Profile: GM - Operations, Global Edge Software

Topic: Financial Markets / the workings of a Stock Market
Date: 14th January 2006
Venue: IIPM Bangalore
Speakers: Tonmoye Nandi
Presenters Profile: Market Analyst -Transactions-PEO&M&A, Reuters India Pvt Ltd.

Topic: The 21st Century and our search for simultaneity
Date: 18th January 2006
Venue: IIPM Bangalore
Speakers: Subroto Bagchi
Presenters Profile: COO and Co-Founder, Mindtree Consulting

Topic: Fundamentals of Operations and Productions Management
Date: 21st January 2006
Venue: IIPM Bangalore
Speakers: Mr. Mani D
Presenters Profile: Freelance Consultant

Topic: Positioning
Date: 28th January 2006
Venue: IIPM Bangalore
Speakers: Srujana
Presenters Profile: Territory Manager, ADDECO People One

Topic: Total Quality Management
Date: 4th February 2006
Venue: IIPM Bangalore
Speakers: Satish R
Presenters Profile: Team Leader, Oracle

Topic: Internet Branding
Date: 11th February 2006
Venue: IIPM Bangalore
Speakers: Benoy Wilson
Presenters Profile: Asst.Manager- New Projects, Cyber India Online Ltd

Topic: Bank Assurance
Date: 30th March 2006
Venue: IIPM Bangalore
Speakers: V V Mohan
Presenters Profile: Senior Manager- Product Development Group, Syndicate Bank

Topic: Psychometric Tools for Selection
Date: 27th March 2006
Venue: IIPM Bangalore
Speakers: Nigel Copsey
Presenters Profile: , HR in India

Topic: Positive attitude and NLP
Date: 10th,11th,12th June 2006
Venue: IIPM Bangalore
Speakers: Prof M Shiv Kumar
Presenters Profile: Director – International Business Development, Kasper Technologies

Topic: Risk Management
Date: 17th June 2006
Venue: IIPM Bangalore
Speakers: Prof. Rajeev Ranjan
Presenters Profile: Sr. Equity Analyst, I gate technolgies

Topic: Services Marketing Encounters
Date: 21st June 2006
Venue: IIPM Bangalore
Speakers: Keerthi Kumar
Presenters Profile: Sr. Consultant, Quint Redwood Counsulting

Topic: Branding & Retailing in the future
Date: 24th June 2006
Venue: IIPM Bangalore
Speakers: Chandan Prasad
Presenters Profile: Brand Manager, Excaliber- Arvind Brands

Topic: Evolution of HR Function
Date: 26th June 2006
Venue: IIPM Bangalore
Speakers: Anuradha Rao
Presenters Profile: Director-HR, Mphasis

Topic: Mass Communication in the Age of Information Explosion
Date: 26th June 2006
Venue: IIPM Bangalore
Speakers: K Satyamurthi
Presenters Profile: City Editor, The Hindu

Topic: Marketing Communication:How to get it right?
Date: 28th June 2006
Venue: IIPM Bangalore
Speakers: Kalyan Kumar
Presenters Profile: Marketing Manager, Hutchisson India

Topic: Achieving Work and Life Balance
Date: 1st July 2006
Venue: IIPM Bangalore
Speakers: Mr. Sravan Bharathulwar
Presenters Profile: Member, Art of living

Topic: Knowledge Management
Date: 8th July 2006
Venue: IIPM Bangalore
Speakers: Ms. Sona Banerjee
Presenters Profile: Project Manager, Siemens
 
     

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