RETAIL SEMINAR

The 4ps Club of IIPM Pune organised a mega-seminar on Retail titled “ Modern Retailing --- Challenges in India” organised at the ICC Tower in Pune. The key speakers were Mr. Preetam Salvi (Unit Head – Shoppers Stop), Ms. Madhuri (Marketing Head – Inox Leisure), Ms. Payoshni – Marketing Head – Spencers Daily. This seminar gave the students a complerte overview about high end retailing, mass retailing and role of multiplexes in retailing.