GOP - Dr. Craig Smith

Dr. Craig Smith of London Business School enthralled the audience comprising of IIPM Students with his scintillating presentation on “Marketing in Strategic Perspective: Customer orientation & emerging consumer trends”. The seminar was held on 11th MAY, 2007 at the MCCIA Auditorium and attended by a packed house of IIPM students who went back enriched with nuggets of wisdom on customer orientation & emerging consumer trends.