Event: Recall to Recognition
Date: June 09th, 2008
Total Students: 35

If you're trying to persuade people to do something, or buy something, you should use their language, the language in which they think. This statement appropriately fulfils the main theme of the event named as “RECALL to RECOGNITION”.  It was an interesting quiz based on some very basic facts related to the prominent Indian and International brands. The questions were intelligently framed and focused mainly on the various aspects of marketing like logos, punch lines, organizational cultures etc as 12 teams of IIPM Gurgaon students battled each other to establish their supremacy in the field of marketing. This quiz made the students aware of some very general facts which all the management students should be aware of. At the end of the event the students were provided with handouts which contained all the correct answers and this value addition made the event even more worth while. The learning comes naturally through such events the students look forward for more and more such events in the campus.