Thorns to competition|
 

Prof. Arindam Chaudhuri & Prof. Rajita Chaudhuri

THORNS TO COMPETITION is a book that presents a set of competition-beating strategies to sell a product. It showcases the selling mantra of the 21st century through the acronym T-H-O-R-N-S.

TARGET IT RIGHT
HIT WHERE IT HURTS
OBSESS WITH IT
REINVENT IT
NAIL IT
SELL IT

Visit :
http://www.thornstocompetition.com/
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DAILY INDIAN MEDIA - An Arindam Chaudhuri Initiative