IIPM - Life at Campus | @lucknow 4ps

4Ps (The Marketing Club)

The 4Ps Club believes in serious academic pursuits in the areas of marketing. It primarily exists to enrich and complement the class room educational experiences, wherein the overarching objective is enhancement and upgradation of marketing fundamentals. The various initiatives taken under the club helps students to understand the topics and issues relevant to the marketing field. The new mantra of 4Ps Club's is Power, Passion, Perspective and Persuasion.

Inter batch competition at IIPM Lucknow

An inter batch competition “Product out of Waste” was conducted by 4Ps Club. The competition was a brand new experience for the students which took them to the world of product designing. The students were supposed to design an “EGG-HOLDER” out of the waste materials provided to them. The unique proposition of the entire activity was that the best product was judged on the basis of its durability and safety which it could provide to an “EGG”. The students also promoted their products through unique strategies which enthralled the audience & the judges. PG/11-13 Batch bagged the first prize and was awarded with Club Certificates.